In the present day, Modovolo introduced the appointment of Scotty Morrison as the corporate’s new chief advertising and marketing officer (CMO).
“Modovolo’s mission,” stated Justin Name, Modovolo’s CEO, and co-founder, “is to design merchandise with first ideas considering to have the very best performance-to-cost ratio of any drone know-how. And we relentlessly give attention to lean manufacturing to continually and radically decrease costs. Due to his superb background at a number of the most profitable firms, Scotty understands that mission like nobody else.”
Scotty is a passionate, dedicated, and bootstrapped advertising and marketing chief with deep expertise constructing and delivering confirmed playbooks and outcomes for hypergrowth-focused, international know-how firms together with nearly a decade at Salesforce (throughout its progress from 1,000 workers to 10,000 when he left), Workday, Autodesk, and most not too long ago Copado, a mid-stage $100M ARR SaaS firm ($8m when he joined) within the Perception Enterprise Portfolio and Salesforce ecosystem.
Earlier than 20 years in know-how and SaaS, he spent nearly 10 years within the promoting business managing massive manufacturers similar to Apple, HP, Charles Schwab, and Lockheed Martin Aerospace.
“I’ve seen and pushed firms from start-up part to quick progress to business titan,” stated Scotty, “and so I look to work for firms that may obtain that trajectory. Once I was launched to the Modovolo group, I knew that they had that potential. They’re culture-focused with the intention of constructing a fantastic firm. Plus, their drone is a recreation changer. I needed to be part of that.”
Justin Name continued: “We rent primarily based on 4 standards. The primary is that you just can’t be a jerk. We solely rent good folks. The second: you have to be a tough employee with the fervour and work ethic to succeed. The third: you have to be intellectually curious (as a result of you may’t repair silly). And fourth (however solely you probably have glad the primary three standards): you could have superb abilities. Scotty embodies all points of the 4 standards.”
Scotty and Justin instantly hit it off after they first began speaking as a result of there was an ideal alignment between how each of them take into consideration the ideas that make for a fantastic firm.
Scotty explains, “I’ve labored with nice firms and the one commonality amongst all of them is that they’ve the fitting ideas and values. Taking prospects from consciousness via advocacy is core to the Modovolo advertising and marketing machine and behind that’s Justin and a management group dedicated to practising and dwelling values and constructing a particular firm constructed to final. I imagine that Modovolo has the fitting ideas.”
Justin explains, “We’ve taken classes from the nice firms similar to Apple, Toyota, Tesla, and SpaceX. Let me offer you two examples:
‘Stroll the Gemba’ is one thing that Toyota stresses in its decision-making. It means: you want to see the issue firsthand. Dwell it. Really feel it. Solely then are you able to search for an answer.
One other instance: First Ideas Considering. That is one thing Elon Musk preaches to his firms. You must boil the issue to its core elements. Query the whole lot.
We imagine that Strolling the Gemba and First Ideas Considering are very highly effective collectively.”
Scotty continued: “As is everybody on the Modovolo group, my focus will all the time be on our tradition and on executing Modovolo’s mission and our core ideas however sphere of accountability is to create a group of passionate Modovolo advocates and to construct Modovolo right into a UAV/drone model not like another.”
This appointment marks a big step in Modovolo’s ongoing dedication to increasing its management group with world-class expertise dedicated to its tradition and mission.
About Modovolo
Modovolo is a start-up that’s launched the Raise, an endlessly configurable modular drone platform of Raise Pods and Utility Pods which are clicked collectively like Legos to construct the fitting drone for each software, with hours of flight time, and at a value orders of magnitude lower than something in the marketplace. You’ll wish to see it for your self.
For inquiries, please contact: Justin Name, justin@modovolo.com
